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Narrative History of Sears
  ⋅  1886 ⋅ 1925
  ⋅  1887 ⋅ 1930s
  ⋅  1890s ⋅ 1940s to 1970s
  ⋅  1900s ⋅ 1980s to today
Chronologies
  ⋅  Brief chronology
  ⋅  Detailed chronology
  ⋅  Modern milestones
History Q&A
  ⋅  What is the official name of Sears?
  ⋅  When was Sears founded?
  ⋅  WLS radio station
  ⋅  Sears National Baby Contest
  ⋅  Sewing machines
  ⋅  Refund check
  ⋅  Refund postcard
  ⋅  Rosenwald School Program
Sears & Art
  ⋅  Vincent Price Collection of Fine Art
References
  ⋅  Books and references
Annual Reports
  ⋅ 2002 ⋅ 1999
  ⋅ 2001 ⋅ 1998
  ⋅ 2000
Current News & Info
⋅ Sears newsroom
⋅ Fast facts
I’ve seen Sears called "Sears," "Sears and Roebuck," and "Sears Roebuck & Company." What is the proper name of the company?

The "Sears" you see in advertisements and on storefronts is actually the company logo, not the official name. The official company name, which dates back to 1893, is Sears, Roebuck and Co. – with "and" spelled out and "company" abbreviated. For other information and current news about the company, consult the Sears newsroom.
 
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