I’ve seen Sears called "Sears," "Sears and
Roebuck," and "Sears Roebuck & Company." What
is the proper name of the company?
The "Sears" you see in advertisements and on
storefronts is actually the company logo, not the official name.
The official company name, which dates back to 1893, is Sears,
Roebuck and Co. – with "and" spelled out and
"company" abbreviated. For other information and
current news about the company, consult the Sears